Categorized | japan, observations

In the Wording

In the US the Obama administration is pushing to have the swine flu called “2009 H1N1 flu virus”.  It seems that a similar re-branding effort is happening in Japan.  When I flipped on the tv this morning I saw lots of news about 新型インフルエンザ, literally “a new type/strain of flu”.  Up until now it was 豚インフルエンザ, or “swine flu”.  Looking back at the Yomiuri News archives it seems the switch happened late on the 28th or early on the 29th, just about the same time as the US.

One thing the new Japanese moniker has going for it is that it’s easy to say, easy to shorten (right now we’re down to 新型インフル), and looks good in headlines.  “2009 H1N1 flu virus”?  Not so much.

There’s news that the first suspected cases have reached Japanese shores–a woman who flew in from San Diego and a high school student in Yokohama.  The high school student visited British Columbia for two weeks and came back with flu-like symptoms .

If I get handed a mask on my way to work I’ll take it.  I’m not good at using them though–they always fog up my glasses.

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